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Browsing "Business School publications" by Author Julian, Craig C.

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PreviewIssue DateTitleAuthor(s)
2004The antecedents of export marketing performance: An Australian perspectiveJulian, Craig C.; O'Cass, Aron
2006Does industry matter? Examining the role of industry structure and organizational learning in innovation and brand performanceWeerawardena, Jay; O'Cass, Aron; Julian, Craig C.
2002Drivers and outcomes of export marketing performance in a developing country contextJulian, Craig C.; O'Cass, Aron
2003The effect of industry structure, learning and innovation on brand performanceJulian, Craig C.; O'Cass, Aron; Weerawardena, Jay; Australia and New Zealand Marketing Academy Conference (2003 : Adelaide, S.A.); ANZMAC 2003
2003Examining firm and environmental influences on export marketing mix strategy and export performance of australian exportersO'Cass, Aron; Julian, Craig C.
2003Examining the antecedents of export marketing performance of thai export market venturesJulian, Craig C.
2004Export barriers and firm internationalisation: A study of Lebanese entrepreneursAhmed, Zafar U.; Julian, Craig C.; Baalbaki, Imad; Hadidian, Tamar V.
2004Export barriers as antecedents of performanceJulian, Craig C.; Ahmed, Zafar U.; AIB Southeast Asia Regional Conference (2004 : Macau, SAR, China)
2004Export incentives and their effect on export marketing performanceJulian, Craig C.; Ali, Y.; Academy for Global Business Advancement Conference (2004 : New Delhi, India)
2004Export incentives and their role in export marketing: The case of LebanonAhmed, Zafar U.; Julian, Craig C.; Baalbaki, Imad; Hadidian, Tamar V.; AIB Southeast Asia Regional Conference (2004 : Macau, SAR, China)
2003Export marketing performance: A study of Thailand firmsJulian, Craig C.
2003Export marketing: perspectives from the land down underJulian, Craig C.; O'Cass, Aron; Academy of Marketing Science World Marketing Congress (2003 : Perth, WA)
2004The impact of firm and environmental characteristics on International Joint Venture (IJV) marketing performance in ThailandJulian, Craig C.; O'Cass, Aron
2004The impact of the internet on Australian firms' export marketing performanceJulian, Craig C.; Liesch, P. W.; ANZIBA Conference (2004 : Canberra, A.C.T.)
2004Industry structure in marketing strategy and brand performanceO'Cass, Aron; Weerawardena, Jay; Julian, Craig C.; Australia and New Zealand Marketing Academy Conference (2004 : Wellington, N.Z.)
2004The internet and export marketing performanceJulian, Craig C.; Holtedahl, R.; IAWBMMD Conference (2004 : Gold Coast, Qld.)
2003The key factors influencing the export marketing performance of Thai export firmsJulian, Craig C.
2004Lebanese exporters and non-exporters perceptions of the various barriers to exportAhmed, Zafar U.; Baalbaki, Imad; Julian, Craig C.; Hadidian, Tamar V.; IAWBMMD Conference (2004 : Gold Coast, Qld.)
2004Marketing performance of international joint ventures: An empirical investigationJulian, Craig C.; Ramaseshan, B.
2004The marketing performance of international subsidiaries post merger and acquisitionHewerdine, L. J.; Julian, Craig C.; Welch, C. L.; AIB Southeast Asia Regional Conference (2004 : Macau, SAR, China)
Showing results 1 to 20 of 24  next >