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Issue Date
Title
Author(s)
2003
The Pareto Effect (80:20 rule) in consumption of liquor: A preliminary discussion
Habel, C.
;
Rungie, C.
;
Lockshin, L.
;
Spawton, T.
;
Lockshin, L.
;
Rungie, C.
;
International Colloquium in Wine Marketing (2003 : Adelaide, S. Aust.)
2000
Nationality as a segmenting variable: A study of wine purchase behaviour using Clusterwise Regression
Aurifeille, J.
;
Quester, P.
;
Lockshin, L.
;
Spawton, T.
;
The Association for Consumer Research 2000 Conference (19 Oct 2000 : Salt Lake City, Utah, USA)
2002
Global vs international segmentation: A cross national exploratory study
Aurifeille, J.
;
Quester, P.
;
Lockshin, L.
;
Spawton, T.
2002
Global vs international involvement-based segmentation: a cross-national exploratory study
Aurifeille, J.M.
;
Quester, P.G.
;
Lockshin, L.
;
Spawton, T.
2001
Segmentation by involvement or nationality for global retailing: A cross-national comparative study of wine shopping behaviours
Lockshin, L.
;
Quester, P.
;
Spawton, T.
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Author
3
Quester, P.
2
Aurifeille, J.
1
Aurifeille, J.M.
1
Habel, C.
1
International Colloquium in Wine ...
1
Quester, P.G.
1
Rungie, C.
1
The Association for Consumer Rese...
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2003
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2002
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