Search


Current filters:
Start a new search
Add filters:

Use filters to refine the search results.


Results 1-10 of 28 (Search time: 0.003 seconds).
Item hits:
PreviewIssue DateTitleAuthor(s)
2011Measurement of Student Self Efficacy in Marketing Courses (MARKESE)Habel, C.; Habel, C.; Quantitative Analysis of Teaching and Learning in Higher Education in Business, Economics and Commerce Disciplines (11-FEB-11 : Melbourne)
2010Keeping the faith! An agenda to investigate the decline in spiritually based communitiesGranger, K.; Habel, C.; Crouch, R.; ANZMAC (2010 : Christchurch : New Zealand)
2009Using polarisation to reveal systematic deviations in dirichlet loyalty estimationLi, F.; Habel, C.; Rungie, C.
2009Samboy, Facebook and the Bushfires: Extreme conditions and the Persistence of Marketing TheoryHabel, C.; The Australian and New Zealand Marketing Academy (2009 : Melbourne, Australia)
2004Heterogeneity in adoption – A critical review of theoryKweh, J.; Habel, C.; Rungie, C.; Australian & New Zealand Marketing Academy Conference (2004 : Victoria University of Wellington)
2004Measuring your brand's performance - a simple method with strong theoretical underpinningsLockshin, L.; Habel, C.
2006Excess loyalty - how often does it occur?Li, F.; Habel, C.; Rungie, C.; Australian & New Zealand Marketing Academy Conference (2006 : Brisbane, Queensland)
2003Pareto and Parameters: How Customer Concentration Varies with NBD ParametersHabel, C.; Driesener, C.; Rungie, C.; Jarvis, W.; Australian & New Zealand Marketing Academy Conference (2003 : Adelaide, South Australia)
2003Common ground for Bass and NBD/Dirichlet: is conditional trend analysis the bridge?Habel, C.; Rungie, C.; Geursen, G.; Kweh, J.; Australian & New Zealand Marketing Academy Conference (2003 : Adelaide, South Australia)
2003The three legs of Dirichlet tablesDriesener, C.; Rungie, C.; Habel, C.; Allsopp, J.; Australian & New Zealand Marketing Academy Conference (2003 : Adelaide, South Australia)