1. Adelaide Research & Scholarship

Search


Current filters:

Start a new search
Add filters:

Use filters to refine the search results.

 | 
Results 31-40 of 130 (Search time: 0.003 seconds).
Item hits:
PreviewIssue DateTitleAuthor(s)
2009When happiness rhymes with sponsorship effectiveness: An investigation into how emotional valence influences sponsor memorisationBal, C.; Quester, P.; Plewa, C.; ANZMAC Conference (2009 : Melbourne, Australia)
2005Brand-personal values fit and brand meanings: exploring the role individual values play in ongoing brand loyalty in extreme sports subculturesQuester, P.; Beverland, M.; Farrelly, F.; Pechmann, C.; Price, L.; 33rd Annual Conference of the Association-for-Consumer-Research (29 Sep 2005 - 2 Oct 2005 : Crowne Plaza Hotel, San Antonio, Texas)
2009Organizational drivers of relationship trust: An investigation of Australian service exportersLu, V.; Quester, P.; AIB 2009 Annual Meeting (51st : 2009 : San Diego, USA)
2008Managing customer service from a value-based perspective of market orientationChen, S.; Quester, P.; Global Marketing Conference (2008 : Shanghai, China)
2006Defining Authenticity: An Ethnographic Study of Australian Hip HopArthur, D.; Quester, P.; ACR Conference-Borderless Consumption : Sydney, Australia)
2008Un cadre d'analyse de l'efficacité persuasive du pseudo-parrainageMazodier, M.; Quester, P.
2008Organisational drivers of service firms' export performanceLu, V.; Quester, P.; Australia and New Zealand Marketing Academy Conference (2008 : Sydney, N.S.W)
2007Network Management of Multi-Sectoral InnovationRampersad, G.; Quester, P.; Troshani, I.; Naude, P.; IMP 2007 Conference (23rd : 2007 : Manchester, UK)
2000Evaluating sponsorship effectiveness: the Adelaide Festival of the ArtsThompson, B.; Quester, P.; O'Cass, A.; ANZMAC (2000 : Gold Coast, Australia)
2005Measuring retailer equality: An empirical studyPappu, R.; Quester, P.; Bhagat, P.; International Conference on Retailing and Sourcing : Challenges and Opportunities (2005 : New Delhi)

Discover