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Issue Date
Title
Author(s)
2008
Exploring market orientation and satisfaction of partners in the sponsorship relationship
Farrelly, F.
;
Quester, P.
;
Clulow, V.
2006
Changes in sponsorship value: Competencies and capabilities of successful sponsorship relationships
Farrelly, F.
;
Quester, P.
;
Burton, R.
Discover
Author
2
Quester, P.
1
Burton, R.
1
Clulow, V.
Subject
1
competencies
1
economic and non-economic satisfa...
1
market orientation
1
qualitative research
1
relationship
1
renewal
1
value
Date issued
1
2008
1
2006