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Results 1-10 of 12 (Search time: 0.003 seconds).
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PreviewIssue DateTitleAuthor(s)
2006Using polarisation to identify variations in behavioural loyalty to price tiersJarvis, W.; Rungie, C.; Goodman, S.; Lockshin, L.
2006Using best-worst scaling surveys to assess customer wine purchasing decisions in small wineriesZucca, G.; Cohen, E.; Goodman, S.; Lockshin, L.; Wine in the World Conference (2nd : 2006 : Florence, Italy)
2008Influencers of consumer choice in the on-premise environment: more international comparisonsGoodman, S.; Lockshin, L.; Cohen, E.
2008Une étude interculturelle des critères de choix d’un vin au restaurantCohen, E.; d'Hauteville, F.; Goodman, S.; Lockshin, L.; Sirieix, L.; International Congress of the French Marketing Association (24th : 2008 : Paris, France)
2005Best-Worst Scaling: A simple method to determine drinks and wine style preferencesGoodman, S.; Lockshin, L.; Cohen, E.; International Wine Marketing Symposium (2nd : 2005 : Sonoma)
2010Where to shop? The influence of store choice characteristics on retail market segmentationGoodman, S.; Lockshin, L.; Remaud, H.; International Conference of the Academy of Wine Business Research (5th : 2010 : Auckland, New Zealand)
2008Consumer preferences of wine in Italy applying best-worst scalingCasini, L.; Corsi, A.; Lockshin, L.; Cohen, E.; Goodman, S.; International Conference of the Academy of Wine Business Research (4th : 2008 : Siena, Italy)
2008Is there more information in best worst choice data? Using the variance-covariance matrix to consider consumer heterogeneityMueller, S.; Rungie, C.; Goodman, S.; Lockshin, L.; Cohen, E.; International Conference of the Academy of Wine Business Research (4th : 2008 : Siena, Italy)
2008International comparison of consumer choice for wine: a twelve country comparisonGoodman, S.; Lockshin, L.; Cohen, E.; Fensterseifer, J.; Ma, H.; d'Hauteville, F.; Sirieix, L.; Orth, U.; Casini, L.; Corsi, A.; Jaeger, S.; Danaher, P.; Brodie, R.; Olsen, J.; Thach, L.; Perrouty, J.; International Conference of the Academy of Wine Business Research (4th : 2008 : Siena, Italy)
2008A cross-cultural comparison of choice criteria for wine in restaurantsCohen, E.; d'Hauteville, F.; Goodman, S.; Lockshin, L.; Sirieix, L.; International Conference of the Academy of Wine Business Research (4th : 2008 : Siena, Italy)