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PreviewIssue DateTitleAuthor(s)
2006Case development: An innovative approach to case studies and experiences from a graduate marketing ethics coursePlewa, C.; Quester, P.
2006Communication channels between universities and industry partners: What works?Plewa, C.; Corso, M.; Martini, A.; Pellegrini, L.; International CINet Conference (7th : 2006 : Lucca, Italy)
2006Exploring barriers and opportunities for relationship marketing implementation: A conceptual framework for eventsPlewa, C.; Ho, C.; Australasian Business and Behavioural Sciences Association Conference (2nd : 2006 : Adelaide, Australia)
2006How to create market value from innovation: A conceptual framework and the influence of consultanciesPlewa, C.; Horner, N.; Francis, A.; Corso, M.; Martini, A.; Pellegrini, L.; International CINet Conference (7th : 2006 : Lucca, Italy)
2006The impact of organisational culture on relationship performance: A conceptual framework and research agendaPlewa, C.; Rao Hill, S.; Ho, C.; Australasian Business and Behavioural Sciences Association Conference (2nd : 2006 : Adelaide, Australia)
2006The effect of a university's market orientation on the industry partner's relationship perception and satisfactionPlewa, C.; Quester, P.
2006Satisfaction with university-industry relationships: the impact of commitment, trust and championshipPlewa, C.; Quester, P.
2006International research customer satisfaction surveys (Germany and Australia) and research provider surveys (Germany and Europe)von Hagen, F.; Baaken, T.; Holscher, V.; Plewa, C.
2006Organisational culture differences and market orientation: an exploratory study of barriers to university-industry relationshipsPlewa, C.; Quester, P.; Baaken, T.

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