Please use this identifier to cite or link to this item:
https://hdl.handle.net/2440/1222
Type: | Journal article |
Title: | The influence of perceived cultural differences on marketing managers' strategic decision making: An exploratory study |
Author: | Quester, P. |
Citation: | Asia Pacific Journal of Marketing and Logistics, 2002; 1(2):47-62 |
Publisher: | MCB University Press |
Issue Date: | 2002 |
ISSN: | 1355-5855 1475-7699 |
Appears in Collections: | Aurora harvest 7 Business School publications |
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