Please use this identifier to cite or link to this item: http://hdl.handle.net/2440/1268
Type: Journal article
Title: Relationship Marketing as Related to the Sports Industry
Author: Farrelly, F.
Quester, P.
Smolianov, P.
Citation: Marketing, 1998; 2:57-128
Issue Date: 1998
RMID: 0030006684
Appears in Collections:Business School publications

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