Please use this identifier to cite or link to this item:
|Title:||Science marketing: Best practice, research agenda and a conceptual framework|
|Citation:||Proceedings of the 12th Biennial World Marketing Congress 'Marketing in an Inter-connected World; Opportunities and Challenges', 2005 / DeMoranville, C. (ed./s), pp.254-259|
|Part of:||Proceedings of the 12th Biennial World Marketing Congress 'Marketing in an Inter-connected World; Opportunities and Challenges'|
|Publisher:||Academy of Marketing Science|
|Publisher Place:||CD ROM|
|Conference Name:||Biennial World Marketing Congress (06 Jul 2005 : Muenster, Germany)|
|Appears in Collections:||Business School publications|
Files in This Item:
There are no files associated with this item.
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.