Please use this identifier to cite or link to this item: https://hdl.handle.net/2440/29404
Type: Conference paper
Title: Perceived risk and servicescape: The importance of managing the physical evidence in services marketing
Author: Quester, P.
McOmish, M.
Citation: Proceedings of ANZMAC 2005: Broadening the Boundaries [online] / S. Purchase (ed.)
Publisher: The University of Western Australia
Publisher Place: http://anzmac2005.conf.uwa.edu.au/Program&Papers/pdfs/16-services/16-Quester.pdf
Issue Date: 2005
ISBN: 0646455028
Conference Name: Australia and New Zealand Marketing Academy Conference (2005 : Fremantle, W.A.)
Editor: Purchase, S.
Statement of
Responsibility: 
Margaret A. McOmish and Pascale G. Quester
Description (link): http://pandora.nla.gov.au/pan/25410/20060410-0000/smib.vuw.ac.nz_8081/WWW/ANZMAC2005/index.html
Appears in Collections:Aurora harvest 2
Business School publications

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