Please use this identifier to cite or link to this item:
https://hdl.handle.net/2440/49127
Type: | Journal article |
Title: | Integrated marketing communications: what it really means for the winery |
Author: | van Zanten, Rob Bruwer, Johan de Wet |
Citation: | The Australian & New Zealand Wine Industry Journal, 2002; 17(1):90-94 |
Publisher: | Winetitles |
Issue Date: | 2002 |
ISSN: | 0819-2421 |
School/Discipline: | School of Agriculture, Food and Wine |
Appears in Collections: | Agriculture, Food and Wine publications |
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