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Type: Conference paper
Title: New media and sales promotion discourse: Implications on social strategy of credibility enhancement and persuasion
Author: Cheung, M.
Citation: Proceedings of the 56th Annual Conference of the International Communication Association, held in Dreseden, Germany, 2006
Issue Date: 2006
Conference Name: Annual Conference of the International Communication Association (56th : 2006 : Dreseden, Germany)
Statement of
Ming Cheung
Rights: Copyright status unknown
RMID: 0030000929
Appears in Collections:Media Studies publications

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