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Type: Journal article
Title: Actor engagement as a microfoundation for value co-creation
Author: Storbacka, K.
Brodie, R.
Böhmann, T.
Maglio, P.
Nenonen, S.
Citation: Journal of Business Research, 2016; 69(8):3008-3017
Publisher: Elsevier
Issue Date: 2016
ISSN: 0148-2963
Statement of
Kaj Storbacka, Roderick J. Brodie, Tilo Böhmann, Paul P. Maglio, Suvi Nenonen
Abstract: Abstract not available
Keywords: Micro-foundation; actor engagement; service ecosystems; co-creation of value
Rights: © 2016 Elsevier Inc. All rights reserved.
RMID: 0030075857
DOI: 10.1016/j.jbusres.2016.02.034
Appears in Collections:Business School publications

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